Desert Skies Brand Identity.
Kyle is responsible for all of Desert Skies brand identity. Joining the project in 2021, he worked on many parts of the project, including, conducting interviews, lesson writing and scientific communication, facilitation of internal work and business development.
However, he focused mainly on brand identity; everything from refining the project name, creating email copy, developing a slogan, elevator pitch, co-authoring the mission statement, and the creation of a Desert Skies style guide.
The sky is NOT the Limit.
Desert Skies is an education platform aimed at bringing space exploration topics into K-12 classrooms in the valley.
They connect teachers with the knowledge and resources at ASU by providing one page lesson plans on topics teachers may not have expertise in.
These lesson templates provide a comprehensive overview of a topic as well as questions to engender student engagement and suggestions for activities. Templates are designed to be understood without any outside resources and can be in class the same day.
Learn more at: desertskies.com